‘L.A. Times’: Hollywood Prepares for Inevitable Post-DVD Era
by John Nolte
*** begin quote ***
Those days are over and no gimmick or punitive waiting period or “cloud-thingy” is going to bring them back.
1. We are used to paying much less for your product now.
2. We are used to waiting to see your product now.
3. Netflix Streaming might not have “Green Lantern” or “The Green Hornet” or whatever piece of crap green movie you dumped on us recently, but it does have a lot of cool stuff waiting to be discovered and rediscovered: Classic television, tons of documentaries, and those awesome TLC/Discovery reality shows (sans commercials!).
Through the conditioning of their customers to wait for their product to hit whatever outlet we’re comfortable with, Hollywood has lost the most important selling tool they once had: Urgency. The need to see something NOW.
*** end quote ***
Clearly, “Hollywood” hasn’t seen the benefit of clearly stating the “facts” in such a clear form.
Then, they’d be scared silly.
And, clearly they’d be looking for a better technology solution.
# # # # #